4 Steps to Optimizing Your Google My Business Page

4 Steps to Optimizing Your Google My Business Page

With Google making a continuous drive to add an emphasis to localized results, websites with a local footprint must keep up with the ongoing changes happening in the search engine result pages (SERPs). In order for a website to appear in the local 3-pack results, it...
The State of Advertising and Digital Programmatic

The State of Advertising and Digital Programmatic

On RealTime Daily, a January 8th article* accused many top digital programmatic networks of delivering fraudulent traffic to its advertisers, many of which are top names in the programmatic space. These allegations center around the fact that these display and video...
Google Shrinks Local- What does it mean for you?

Google Shrinks Local- What does it mean for you?

What Happened? After seeing the prominence of location listings increase over the last few years, we’ve seen an interesting reversal of course by Google as of last Friday, August 7th; the local pack has been shrunk from 7 results to 3. Additionally, the layout of...
How Quickly Does SEO Take Effect?

How Quickly Does SEO Take Effect?

One of the most common questions we get at NextLeft about SEO is “How long does it take for SEO to work?”. It’s true, SEO is not a quick-fix marketing tactic. When considering adding Search Engine Optimization to your marketing mix, your expectations need to be...