SEO for Credit Unions
SEO for Credit Unions
When you type the term “credit union” into a search engine, what do you see? A local map pack, people also ask, home pages from different credit unions in the area and even some news stories. With so many avenues to earn organic traffic, you need an SEO company who can help you appear for the right customers. While local SEO will help you rank for those coveted local searchers, content marketing can help you fill in the gaps along the way. If this sounds like a strategy that fits for your credit union, then contact us for an audit today!
Key Factors for Credit Union SEO
When running an SEO campaign for a credit union, keep these tips in mind:
Target the Right Locations. Many credit unions serve customers in a local area around each branch. Therefore, selecting the right city and state modified keywords is vital to going after the right market.
Know Your Audience. Members of a credit union are generally united by a common bond such as being part of the military or a teacher. Knowing your target audience is key to crafting the right content and messaging.
Build Authority. It’s no secret that competition is high for any keywords surrounding finances and money. In order to out rank the competition, you will need to build both E-A-T and link authority.
- See also:
- Digital Marketing Services
Local SEO
From citation management and Google My Business to local branch landing pages, local SEO is a large part of any credit union SEO campaign.
Content Marketing
Posting fresh blog content both sends the right signals to search engines as well as helps you target users by answering their common questions.
Link Building
No credit union SEO campaign is complete without building authority through high value backlinks which will help all of your website pages rank better.
Keyword Research
Keyword research is the foundation of any SEO campaign. In addition to local targeting, we also pay attention to metrics like keyword difficulty to ensure that your website has a shot at top visibility.