SEO Content Writing Services
Content writing is an essential part of any SEO campaign. In addition to having a solid strategy, you also need effective written content to back it up. While it is possible to save money on content writing with a cheap resource, it is unlikely that this content will convert or match the tone of your brand. Fortunately, here at NextLeft, we provide content writing services that are proven to work!
What is SEO Content Writing?
SEO content writing is the process of creating compelling copy for visitors that follows best practices, informs users about the purpose of a page and comes from the correct brand voice. Content writing is vital to any SEO campaign. If done incorrectly, your website will not see the best organic rankings and performance possible. Many businesses expect that they can simply outsource content writing to anyone, but this is not true! You need an SEO company who knows the ins and outs of content writing to provide direction.
The Content Writing Process
At NextLeft, we offer more than just content writing. We provide a full content marketing solution from the formulation of the topic down to the actual formulation of the words.
Content writing starts with identifying the right topics. Using keyword research tools and analyzing competitors. Without targeting the right keywords, your content will not provide results.
After relevant keywords have been identified, the next step is to create a content brief that lists out the metadata and structure of the article. This includes things like headings, lists, images and internal links.
Using the content brief as a guide, we can then move into crafting the actual words on the page while adhering to SEO best practices.
QA & Implementation
Once the content is written, it is time to QA and get the content posted live.
Who Needs Content Writing Services?
From blog content to category pages, the written content on a website needs to come from somewhere.
Unless the plan is to write every page on site word for word yourself, you are going to need content writing services!
Earning organic traffic all starts with putting the right content in front of the right people.
Whether you are a business owner or a marketing manager, writing content takes valuable time that could be spent on other areas of the business. Let NextLeft help!
Our expert content writing services will add the finishing touches to your SEO campaign. Contact us to see how our content writing services can help your website today!
The technology we work with
Turning content into customers…
You’ve got questions? We’ve got answers.
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It’s simple… in-house marketing teams can’t do it all, but in order to compete in today’s market they need to. That’s where valuable, sustainable, and trusted partnerships are vital. At NextLeft, we only partner with in-house marketing teams to accelerate marketing efforts and maximize growth. This is what we do best.
Together, our senior digital marketers and your in-house leads, partner to create a lay a foundation, create a sustainable path forward, and ever-improve along the way. Our work is catered to you so that a partnership reduces your workload, not increases it. Just like that… viola! No more unnecessary stress because together we can achieve more.
What can NextLeft do for me?
Today’s consumers are on-the-go and want useful, relevant information on demand. To win in today’s competitive market, your business needs to be visible in top search engine results, provide consumers the information they are searching for, and establish trust. Not a short order… we know. Luckily, we have a plan (& we know it works).
First, before we take on any client at NextLeft we conduct a complimentary website audit. This in-depth audit of your site takes a look at overall site health, technical recommendations, competitor analysis, preliminary keyword research, and highlights big opportunities for online growth. Next, after we review the audit and get feedback, our team creates a proposal that includes strategic recommendations, services, and a timeline. Finally, once you decide to partner with us you are assigned to a pod (your new 2-4 person marketing team extension) that will be on your account for the duration of our partnership. This team will get design and execute your plan while providing ongoing support, transparency, and communication along the way.
How do I know if NextLeft is right for me/us?
We partner specifically with in-house marketing teams, however, sometimes there are unique exceptions. Not sure? Let’s talk it out in the discovery phase. If we aren’t a match, we will give you industry advice on where to go- free of charge.
How does NextLeft manage workflow internally?
At NextLeft, we have a unique workflow because of our pod structure. Each client is assigned to a pod that is composed of a senior client service account manager, as well as, an SEO specialist and/or a paid media account manager.
Why not just hire someone internally?
Sure, you can build the machine yourself, but we don’t recommend it for a few reasons.
The time, effort, and amount of resources you’ll spend to try and find the perfect team to effectively support your business objectives, plus getting them up to speed, paying for the necessary tools (which we already have), and ramping up your own machine far outweighs the cost of partnering with NextLeft.
Want to explore this further? We wrote an article on ROI for hiring in-house vs. agency here. Happy to help!
Do you offer childcare?
Unfortunately, no. However, we will give you time back with your loved ones by simplifying marketing and taking a whole lot off your plate!
How much is this going to cost me?
Just like there is no one-size-fits-all marketing strategy, we don’t have one-size-fits-all pricing for our services. We create custom strategies for each client and work with you to determine what budgets are needed to reach your targets and goals.
That said, there are general minimum budgets needed to really see results. We recommend a minimum monthly budget of $6,000 for ongoing SEO and industry standard for Content Marketing is 25% of annual marketing budgets for production and promotion.