B2B SEO Services Company

As a B2B business owner or salesperson, you understand that developing an effective SEO and content marketing strategy can be complicated. Not only is it crucial to differentiate yourself from competitors, but you need to work with smaller potential customer pools and lengthy sales cycles.

You need an agency that understands these obstacles and can provide the blueprint to unlock your organic potential. At NextLeft, we have tried-and-true SEO strategies that help businesses reach the first page of Google search results. As a leading B2B SEO agency, our goal is to maximize your online exposure so you can get in front of the right audience, attract qualified leads, and ultimately earn more sales!

B2B SEO

What is B2B SEO?

While many of the fundamentals remain the same, B2B SEO strategies address the added emphasis of brand awareness, niche topics and complex sales funnels. Where a B2C eComm company might only be concerned with traffic and revenue, B2B companies typically have a variety of goals and KPIs to measure their success.

At NextLeft, we combine proven basics with tailored recommendations based on your business needs. Whether you want to increase email captures, demo requests, or improve assisted conversions from your blog, we got you covered! We have a proven track record of helping B2B companies become thought leaders in their space so they can climb the SERP rankings and open the door for new customers.

The Components of B2B SEO

Exactly what constitutes a successful B2B SEO campaign depends on the needs of the company. Rather than take a one-size-fits-all approach to SEO, we spend time getting to know the businesses we serve with a dedicated client success and production team. Check out some of the more popular offerings below:

some Thoughts

Who Needs a B2B SEO Company?

As we move deeper and deeper into a digitalized world, every B2B company needs a comprehensive online presence to compete. But simply being in the game isn’t enough.

To get ahead of the competition, you need to strive to reach the very top of search engine results pages.

Without an effective SEO for B2B strategy, you’ll struggle to get your brand in front of the right customers.

If you’re tired of guessing which keywords to use and content to write, contact the experts at NextLeft!

We can help you put the right content in front of the right decision makers and enhance your presence online.

The technology we work with

Turning content into customers…

Hallmark

“We’ve seen our traffic and sales increase exponentially.”

Gilmour

Mastering Content Marketing for Gardening Aficionados.

Fiskars

“Greatest ROI our team has seen.”

MonkeySports

Transforming Sports Retailer into National E-Commerce Powerhouse

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FAQ

You’ve got questions? We’ve got answers.

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Why NextLeft?

It’s simple… in-house marketing teams can’t do it all, but in order to compete in today’s market they need to. That’s where valuable, sustainable, and trusted partnerships are vital. At NextLeft, we only partner with in-house marketing teams to accelerate marketing efforts and maximize growth. This is what we do best. 

Together, our senior digital marketers and your in-house leads, partner to create a lay a foundation, create a sustainable path forward, and ever-improve along the way. Our work is catered to you so that a partnership reduces your workload, not increases it.  Just like that… viola! No more unnecessary stress because together we can achieve more.

What can NextLeft do for me?

Today’s consumers are on-the-go and want useful, relevant information on demand. To win in today’s competitive market, your business needs to be visible in top search engine results, provide consumers the information they are searching for, and establish trust. Not a short order… we know. Luckily, we have a plan (& we know it works). 

First, before we take on any client at NextLeft we conduct a complimentary website audit. This in-depth audit of your site takes a look at overall site health, technical recommendations, competitor analysis, preliminary keyword research, and highlights big opportunities for online growth.  Next, after we review the audit and get feedback, our team creates a proposal that includes strategic recommendations, services, and a timeline. Finally, once you decide to partner with us you are assigned to a pod (your new 2-4 person marketing team extension) that will be on your account for the duration of our partnership. This team will get design and execute your plan while providing ongoing support, transparency, and communication along the way. 

How do I know if NextLeft is right for me/us?

We partner specifically with in-house marketing teams, however, sometimes there are unique exceptions. Not sure? Let’s talk it out in the discovery phase. If we aren’t a match, we will give you industry advice on where to go- free of charge.

How does NextLeft manage workflow internally?

At NextLeft, we have a unique workflow because of our pod structure. Each client is assigned to a pod that is composed of a senior client service account manager, as well as, an SEO specialist and/or a paid media account manager. 

Why not just hire someone internally?

Sure, you can build the machine yourself, but we don’t recommend it for a few reasons. 

The time, effort, and amount of resources you’ll spend to try and find the perfect team to effectively support your business objectives, plus getting them up to speed, paying for the necessary tools (which we already have), and ramping up your own machine far outweighs the cost of partnering with NextLeft.

Want to explore this further? We wrote an article on ROI for hiring in-house vs. agency here. Happy to help! 

Do you offer childcare?

Unfortunately, no. However, we will give you time back with your loved ones by simplifying marketing and taking a whole lot off your plate!

How much is this going to cost me?

Just like there is no one-size-fits-all marketing strategy, we don’t have one-size-fits-all pricing for our services. We create custom strategies for each client and work with you to determine what budgets are needed to reach your targets and goals.

That said, there are general minimum budgets needed to really see results. We recommend a minimum monthly budget of $6,000 for ongoing SEO and industry standard for Content Marketing is 25% of annual marketing budgets for production and promotion.