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Storybrand for Websites

StoryBrand Framework for Website Design

The StoryBrand framework by Donald Miller is based on the idea that customers don’t generally care about your story; they care about their own. Effective marketing positions the customer as the hero and your brand as the guide who helps them succeed. What are 7 elements of the StoryBrand
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Marketing to the Always On Consumer

Younger consumers, especially those under the age of 35, have grown up in a world in which digital technology is ubiquitous. This is a generation that sleeps with their smartphones and multitasks so much they don’t even realize they’re doing it: texting friends, downloading music, uploading videos, watching a
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